Tuesday, December 1, 2009

The Gap: The Wrong Target Market





Alivia never pays much attention to the television. She's so consumed in her toys, her dog, or standing on her head that she never acknowledges it. That is, until The Gap came out with their Holiday 2009 commercials.

There are a few commercials in this series. Some with kids, most with adults doing different jingles/dances. One day this one came on and Alivia dropped everything she was doing and started bouncing on her knees, bobbing her head and humming along. Curious, I rewound the commercial and yet again she danced with the same enthusiasm. I now keep at least one recording of the commercial in our DVR lineup at all times in case she's in a bad mood.

As for the other commercials in the series-Alivia pays attention to them, but clearly doesn't find them dance worthy.


1 comment:

  1. hello... hapi blogging... have a nice day! just visiting here....

    ReplyDelete